Is Climate Change the Most Important Story of the 21st Century?

There will be many world-changing stories throughout the 21st century. Artificial intelligence and genome science are two that will alter the very nature of how humans exist and interact. But it may well be the story of climate change that is the most important of them all, as it’s a story which describes how the nature of our entire planet will be changed in ways that make it much less hospitable to life itself.

It’s difficult to find a metaphor that properly parallels climate change, but there’s one I often use that’s close. Like a car traveling at 100 mph towards a brick wall, when you apply the breaks, and how hard you push on the brake pedal, will determine the outcome. Too little, too late is not an approach that works well in this scenario.

Some say the wall doesn’t exist, others see the wall yet feel we still have plenty of time to react. I’m in the group who believes that no matter how hard we brake, a collision of some sort is inevitable. We have long since passed the point at which a safe stop can be executed. (I truly hope that I’m wrong in my thinking, but many trends are going in the wrong direction)

Hands Earth Climate Change Protection

How that story ultimately plays out is dependent upon all of us, but I have my doubts that the story will have a happy ending without honest and committed leadership. On that front, many leaders have chosen to ignore reality, but others are making heroic efforts to create a different outcome, one that turns the CO2 tide and ensures a vibrant future for humanity.

At the 2016 TED Conference, one of these heros took the stage to tell her story of challenge and of hope on the topic of climate change. Having served as the Executive Secretary of the UN Framework Convention on Climate Change (UNFCCC), Christiana Figueres understood the topic well, having played a pivotal leadership role leading up to the Paris Agreement in 2015.

In her TED Talk, Christiana observes that perspectives and mindsets need to shift if we are to address the critical issues that climate change represents, and uses the shift from failure at the 2009 United Nations Climate Change Conference in Copenhagen to the success achieved six years later in Paris to illustrate what can happen when decisions are based on a shared vision of the future instead of protecting one’s own turf.

As inspiring as Christiana’s talk was, it left me wanting to know more about her background, passion and motivation. That’s often an issue with developing a short presentation – this was under 15 minutes – as there’s only so much information that can be included. The fact that she worked on the Paris agreement lends credence to her qualifications as a speaker, but I knew there was so much more to the story and was therefore left a bit unsatisfied.

Which is why The TED Interview Podcast is so brilliant. Debuting in 2018, the format allows Chris Anderson an opportunity to get behind the interviewee’s talk as a way to understand more of the speaker’s background, their motivation, and how their talk is playing out in the months or years since.

After you’ve had a chance to watch Christiana’s TED Talk, pour yourself another cup of coffee and listen to the podcast interview. You’ll gain a much better understanding of who she is, why she ended up in such a critical position, and how her desire for a sustainable world continues to feed her passion.

And here’s the challenge: Were there parts of the interview that you felt should have been included in her TED Talk? If so, what parts of the TED Talk would you have pulled out, assuming the length had to be the same? You will face the same issue when trying to determine what events, feelings and insights you want to put into your narrative, and which ones to leave out. Narrative impact will vary greatly based on this selection.

While creating your story blocks you will need to determine how long each one is, and which ones to leave in the final version. If you’re creating multiple versions – 15 minute short talk vs. 45 minute keynote – those decisions will be different, as will also be the case when addressing different audiences. Before speaking, understand who is listening.

TED Countdown Project

p.s. For those of you interested in being part of the climate change solution, check out TED’s bold initiative – Countdown – that is bringing the world’s foremost experts and thought leaders to the table as a way to create impactful solutions while also encouraging grass roots, community-based movements to support the goal of environmental stability.

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The Tragic Story of Bail in America

The bail system in American is nothing short of criminal, a tragic story of incarceration for those who lack the funds to get back on the street while awaiting trial. It means being separated from your spouse & children, maybe missing work, and potentially losing your job. It means being guilty until proven innocent, which is about as un-American as it gets.

In an attempt to turn the tide on this tragedy of justice, Robin Steinberg and her husband, both public defenders, founded the Bronx Freedom Fund, and in doing so, attempt to change the story of thousands caught up in an immoral system.

The Bronx Freedom Fund envisions a society that humanizes instead of criminalizes. We restore the presumption of innocence by keeping clients with their families, at their jobs, and out of jail while they await trial. We work tirelessly to fight mass incarceration and the criminalization of race and poverty, and to end the cash bail system as it exists.

A decade later Robin took the stage at TED2018 to talk about The Bail Project, taking the idea to a national level as part of TED’s newly launched Audacious Project.

The Bail Project, by bailing out 160,000 people over the next five years, will become one of the largest non-governmental decarcerations of Americans in history.

What if we ended the injustice of bail? by Robin Steinberg at TED2018


I will never forget the first time I visited a client in jail. The heavy, metal door slammed behind me, and I heard the key turn in the lock. The cement floor underneath me had a sticky film on it that made a ripping sound, like tape being pulled off a box, every time I moved my foot. The only connection to the outside world was a small window placed too high to see. There was a small, square table bolted to the floor and two metal chairs, one on either side.

That was the first time I understood viscerally — just for a fleeting moment — what incarceration might feel like. And I promised myself all those years ago as a young, public defender that I would never, ever forget that feeling. And I never have. It inspired me to fight for each and every one of my clients’ freedom as if it was my own.

Freedom. A concept so fundamental to the American psyche that it is enshrined in our constitution. And yet, America is addicted to imprisonment. From slavery through mass incarceration, it always has been. Look, we all know the shocking numbers. The United States incarcerates more people per capita than almost any nation on the planet.

But what you may not know is that on any given night in America, almost half a million people go to sleep in those concrete jail cells who have not been convicted of anything. These mothers and fathers and sons and daughters are there for one reason and one reason only: they cannot afford to pay the price of their freedom. And that price is called bail.

Now, bail was actually created as a form of conditional release. The theory was simple: set bail at an amount that somebody could afford to pay — they would pay it — it would give them an incentive to come back to court; it would give them some skin in the game. Bail was never intended to be used as punishment. Bail was never intended to hold people in jail cells. And bail was never, ever intended to create a two-tier system of justice: one for the rich and one for everybody else. But that is precisely what it has done.

Seventy-five percent of people in American local jails are there because they cannot pay bail. People like Ramel. On a chilly October afternoon, Ramel was riding his bicycle in his South Bronx neighborhood on his way to a market to pick up a quart of milk. He was stopped by the police. And when he demanded to know why he was being stopped, an argument ensued, and the next thing he knew, he was on the ground in handcuffs, being charged with “riding your bicycle on the sidewalk and resisting arrest.”

He was taken to court, where a judge set 500 dollars bail. But Ramel — he didn’t have 500 dollars. So this 32-year-old father was sent to “The Boat” — a floating jail barge that sits on the East River between a sewage plant and a fish market. That’s right, you heard me. In New York City, in 2018, we have a floating prison barge that sits out there and houses primarily black and brown men who cannot pay their bail.

Let’s talk for a moment about what it means to be in jail even for a few days. Well, it can mean losing your job, losing your home, jeopardizing your immigration status. It may even mean losing custody of your children. A third of sexual victimization by jail staff happens in the first three days in jail, and almost half of all jail deaths, including suicides, happen in that first week.

What’s more, if you’re held in jail on bail, you’re four times more likely to get a jail sentence than if you had been free, and that jail sentence will be three times longer. And if you are black or Latino and cash bail has been set, you are two times more likely to remain stuck in that jail cell than if you were white.

Jail in America is a terrifying, dehumanizing and violent experience. Now imagine for just one moment that it’s you stuck in that jail cell, and you don’t have the 500 dollars to get out. And someone comes along and offers you a way out. “Just plead guilty,” they say. “You can go home back to your job. Just plead guilty. You can kiss your kids goodnight tonight.” So you do what anybody would do in that situation. You plead guilty whether you did it or not. But now you have a criminal record that’s going to follow you for the rest of your life.

Jailing people because they don’t have enough money to pay bail is one of the most unfair, immoral things we do as a society. But it is also expensive and counterproductive. American taxpayers — they spend 14 billion dollars annually holding people in jail cells who haven’t been convicted of anything. That’s 40 million dollars a day.

What’s perhaps more confounding is it doesn’t make us any safer. Research is clear that holding somebody in jail makes you significantly more likely to commit a crime when you get out than if you had been free all along.

Freedom makes all the difference. Low-income communities and communities of color have known that for generations. Together, they have pooled their resources to buy their loved ones freedom for as long as bondage and jail cells existed. But the reach of the criminal legal system has grown too enormous, and the numbers are just too large. Ninety-nine percent of jail growth in America has been the result — over the last 20 years — of pre-trial incarceration.

I have been a public defender for over half my life, and I have stood by and watched thousands of clients as they were dragged into those jail cells because they didn’t have enough money to pay bail. I have watched as questions of justice were subsumed by questions of money, calling into question the legitimacy of the entire American legal system. I am here to say something simple — something obvious, but something urgent. Freedom makes all the difference, and freedom should be free.

But how are we going to make that happen? Well, that’s the question I was wrestling with over a decade ago when I was sitting at a kitchen table with my husband, David, who is also a public defender. We were eating our Chinese takeout and venting about the injustice of it all when David looked up and said, “Why don’t we just start a bail fund, and just start bailing our clients out of jail?” And in that unexpected moment, the idea for the Bronx Freedom Fund was born.

Look, we didn’t know what to expect. There were plenty of people that told us we were crazy and we were going to lose all of the money. People wouldn’t come back because they didn’t have any stake in it. But what if clients did come back? We knew that bail money comes back at the end of a criminal case, so it could come back into the fund, and we could use it over and over again for more and more bail. That was our big bet, and that bet paid off.

Over the past 10 years, we have been paying bails for low-income residents of New York City, and what we have learned has exploded our ideas of why people come back to court and how the criminal legal system itself is operated. Turns out money isn’t what makes people come back to court.

We know this because when the Bronx Freedom Fund pays bail, 96 percent of clients return for every court appearance, laying waste to the myth that it’s money that mattered. It’s powerful evidence that we don’t need cash or ankle bracelets or unnecessary systems of surveillance and supervision. We simply need court reminders — simple court reminders about when to come back to court.

Next, we learned that if you’re held in jail on a misdemeanor, 90 percent of people will plead guilty. But when the fund pays bail, over half the cases are dismissed. And in the entire history of the Bronx Freedom Fund, fewer than two percent of our clients have ever received a jail sentence of any kind.

Ramel, a week later — he was still on the boat, locked in that jail cell. He was on the cusp of losing everything, and he was about to plead guilty, and the Bronx Freedom Fund intervened and paid his bail. Now, reunited with his daughter, he was able to fight his case from outside. Look, it took some time — two years, to be exact — but at the end of that, his case was dismissed in its entirety. For Ramel —

For Ramel, the Bronx Freedom Fund was a lifeline, but for countless other Americans locked in jail cells, there is no freedom fund coming. It’s time to do something about that. It’s time to do something big. It’s time to do something bold. It’s time to do something, maybe, audacious?

We want to take our proven, revolving bail-fund model that we built in the Bronx and spread it across America, attacking the front end of the legal system before incarceration begins.

We’re going to bail out as many people as we can as quickly as we can. Over the next five years, partnering with public defenders and local community organizations, we’re going to set up 40 sites in high-need jurisdictions. The goal is to bail out 160,000 people.

Our strategy leverages the fact that bail money comes back at the end of a case. Data from the Bronx shows that a dollar can be used two or three times a year, creating a massive force multiplier. So a dollar donated today can be used to pay bail for up to 15 people over the next five years. Our strategy also relies on the experience and the wisdom and the leadership of those who have experienced this injustice firsthand.

Each bail project site will be staffed by a team of bail disrupters. These are passionate, dedicated advocates from local communities, many of whom were formerly incarcerated themselves, who will pay bails and support clients while their cases are going through the legal system, providing them with whatever resources and support they may need. Our first two sites are up and running. One in Tulsa, Oklahoma, and one in St. Louis, Missouri. And Ramel? He’s training right now to be a bail disrupter in Queens County, New York.

Our next three sites are ready to launch in Dallas, Detroit and Louisville, Kentucky. The Bail Project will attack the money bail system on an unprecedented scale. We will also listen, collect and elevate and honor the stories of our clients so that we can change hearts and minds, and we will collect critical, national data that we need so we can chart a better path forward so that we do not recreate this system of oppression in just another form. The Bail Project, by bailing out 160,000 people over the next five years, will become one of the largest non-governmental decarcerations of Americans in history.

So look — the criminal legal system, as it exists — it needs to be dismantled. But here’s the thing I know from decades in the system: real, systemic change takes time, and it takes a variety of strategies. So it’s going to take all of us. It’s going to take the civil rights litigators, the community organizers, the academics, the media, the philanthropists, the students, the singers, the poets, and, of course, the voices and efforts of those who are impacted by this system. But here’s what I also know: together, I believe we can end mass incarceration.

But one last thing: those people, sitting in America, in those jail cells, in every corner of the country, who are held in jail on bail bondage, right now — they need a lifeline today. That’s where The Bail Project comes in. We have a proven model, a plan of action, and a growing network of bail disrupters who are audacious enough to dream big and fight hard, one bail at a time, for as long it takes, until true freedom and equal justice are a reality in America.

Thank you.

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Simon Sinek Speaks at CreativeMornings San Diego – October 2016

Storytelling encompasses a variety of styles, from the personal, to the historical and investigative. There’s another style that I’m calling analytical, in which a situation or paradigm is broken down and examined in order to find the underlying truth. This is not an easy fete to pull off, but Simon Sinek has become a master at doing it in a way that resonates with the audience.

You may have watched his talk from TEDxPugetSound 2009 on How great leaders inspire action, or his talk at TED 2014 on Why good leaders make you feel safe. In each case he peels back the onion on connection between why humans do what they do, and why they feel how they feel.

Simon’s talk at CreativeMornings San Diego was titled Understanding the Game We’re Playing, which focused on the current state of the millennial generation, and why they are often misunderstood by previous generations.

Whenever he’s asked to describe what’s going on with the millennial generation, Simon replies with four observations – parenting, technology, impatience and environment. In Simon’s view, millennials are not entitled, narcissistic, or lazy, but instead were simply dealt a bad hand, by their parents, and by society.

Could it be that engaging with social media is, in the end, a dopamine addiction, similar to the desire for drugs or alcohol? Are they turning to technology, instead of turning to real people in their life? Are social skills being diminished due to the ease of avoiding interaction?

The generation of hard work and long journeys – life, career, relationships – has , for some, shifted to an environment of impatience and the need for instant gratification. Compounding the problem is the move by corporations away from people and toward the bottom line.

Simon offers the view that life is not a scavenger hunt, jumping from job to job, and relationship to relationship. Instead the challenge is in finding a sense of purpose, fulfillment and joy, and that will only occur when the current generation undertakes the hard work of repairing the world around us. And it will only occur when we realize that our true competition, is us, not someone else.

Simon Sinek’s Website

Simon Sinek on Facebook

Simon Sinek on Twitter

Simon Sinek on YouTube

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Marwa Al-Sabouni at TEDSummit 2016

How Syria’s architecture laid the foundation for brutal war

While some stories are meant to be a factual record of what has happened, delving deeper into the why it happened, and what we should do, involves a collection of subjective assumptions, individual conclusions, and personal hypothesis. In this talk from the TEDSummit 2016 conference, delivered by Marwa Al-Sabouni via the internet, we see such a blend.

Marwa takes us into the city of Homs, Syria where she has always lived, and which has been ravaged by years of conflict. While recognizing the fact that there were many factors which caused the war, she takes a close look at the role of architecture in regards to how it can strengthen, or weaken, the social fabric of a community.

Architecture is not the axis around which all human life rotates, but it has the power to suggest and even direct human activity.

In classic Ideas Worth Spreading style, Marwa’s talk combines harsh reality (facts that can be verified) with personal insights and suggestions in a way that compels the listener to pause, consider her perspective, and then reconsider their own preconceived notions.

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The Craft of TEDx Speaker Coaching

As the TEDxSanDiego organizer for 6 years, organizer for TEDxMonumento258, and having attended 85+ TED/TEDx events since 2010, I’ve experienced a wide variety of stories and accompanying narrative styles. Like a fingerprint, each story is unique, as is each storyteller, and part of that uniqueness is related to the speaker coaching that happens behind the scenes, long before the speaker greets their audience to tell their story.

In my experience few TEDx attendees, or the viewers of TED/TEDx videos, are aware of the speaker prep that occurs in the months preceding an event, which is a shame, as the coaching process is such an important aspect of creating a memorable TEDx experience.

So how does that process work? Just as each speaker and story are unique, every coaching process is unique, as sessions are tailored to the speaker’s talent, experience, and narrative. In addition, no two speaker coaches are the same, with each having developed their own approach to the process. The intent, however, is the same. To maximize the speaker’s impact, and that only happens when a speaker truly connects with the audience with a talk that contains a relevant message.

Silhouette Speaker on Stage

Seeking that combination of connection and relevance is where I begin with a speaker. In the world of TED/TEDx, the mantra is Ideas Worth Spreading, and that phrase means that attendees in the audience, and viewers of the video, will find the idea compelling enough to tell their friends, family, co-workers and associates.

It’s never the job of a coach to write the story, that’s always the responsibility of the speaker, but rather to help define the central idea of the story, assist in the selection of assets which support that idea, and provide guidance on how best to thread those assets into a narrative that will both capture the audience’s attention, and convey the idea in a meaningful way.

Future blog posts will delve deeper into the details and mechanics, but in the meantime, think about the idea that you want to tell the world about, and write down why the audience would find value in hearing that particular idea. How would their lives change, how would they think differently, and most importantly, how would they act differently?

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